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Mountain Perspectives

Featuring Lee Cohen, Alex Kim, Keely Kelleher and Tram Jam

What makes mountain culture—or, more accurately, who? In our town, it’s the ones who inspire us. The individuals who live day-to-day for getting outside and drive our own passion to grab a friend and do the same. This series of short films honors a few of the individuals who champion the mountain culture we live for.

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We see our world through a different perspective, rooted in the inspiration our access and location provides. It’s one that brings into focus a more nuanced view of the landscapes and places we call home: the local spots, rolling terrain, twisted trails, and fall lines waiting to be discovered. Natural playgrounds that when looked at differently, spark our imagination for the endless interpretations and discoveries still to experience.

We are inspired by those pushing this perspective. Not only in how we recreate, but in the mindset that continues to drive our own passions. The freeriders, filmmakers and free thinkers; pro athletes, outdoor educators and passionate professionals. From Missoula to Alta, Jackson to Mount Hood—These are the people who champion the mountain culture we exist for.

This season, we’ll be riding alongside the characters moving their local communities forward, sharing their unique perspectives and drawing inspiration from their passions to fuel our own.

Episode 1: Ski Bum to Living Legend

In this episode, meet Lee Cohen, one of the most highly acclaimed photographers in the industry—quite literally due to his talent for seeing the world differently.

Episode 2: The 29-Year Gig

In this episode, meet Tram Jam, bringing joy to skiers and snowboarders at the base of Jackson Hole Mountain Resort every Saturday, all winter long.

Episode 3: Barrier Melt

In this episode, meet Alex Kim, a Stio Ambassador who helped start Here Montana, a group that creates a welcoming and empowering space for People of Color to recreate outside.

Episode 4: Grit, Growth And Girls Who Shred

In this episode, meet Keely Kelleher, a Stio Ambassador who founded Keely's Camp an all-female camp on Mt. Hood—not only to teach girls ski racing, but to create the next generation of mentors.
See how people are living the mountain life everyday in our gear.
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